🔥 Now live — Season 1
The Hawt Sawhcey
Digital Pass
Earn $SAWHCEY tokens the more you engage with the brand. Purchases, Reviews, UGC content. The spicier you are, the more you unlock.
The ecosystem
Four phases. One spicy journey.
Tap a phase to learn more about each step of the Hawt Sawhcey Web3 experience.
Phase 1
Earn $SAWHCEY
Free tokens for every purchase, review & share.
Phase 2
Token-gated shop
Spend tokens on merch, bundles & exclusive flavours.
Phase 3
NFT collection
Limited-edition digital art tied to real bottles.
Phase 4
Spicy community
Discord, IRL events & holders-only perks.
Phase 1 — Earn $SAWHCEY tokens for free
Every time you interact with Hawt Sawhcey, you earn branded digital currency. Buy a bottle, leave a review, follow on social, refer a friend — it all stacks up. No crypto wallet needed to start.
+50 tokens per bottle+25 tokens per review+15 tokens per referral+10 tokens per social shareBonus tokens on launch drops
Phase 2 — Spend tokens in the holders-only shop
Once you've earned tokens, unlock a private section of the Hawt Sawhcey store the public can't see. Spend $SAWHCEY on exclusive merch, limited sauce bundles, early-access flavours & event tickets.
Branded merch dropsLimited sauce bundlesEarly flavour accessEvent ticketsChef collab exclusives
Phase 3 — Collect limited-edition NFTs
Each Hawt Sawhcey sauce becomes a collectible digital artwork. Own the NFT, own the perks forever. Genesis holders earn 2x tokens for life, whitelist access to every future drop, and the rarest merch.
Pineapple Bacchanal GenesisScorpion's Sting 1-of-12x token multiplierPermanent holder perksPhysical bottle included
Phase 4 — Join the spicy community
Your token is your membership card. Holders get a private Discord, early looks at new flavours, recipe drop votes, IRL tasting events in Toronto and beyond, and direct access to the Hawt Sawhcey team.
Private Discord accessIRL tasting eventsFlavour vote rightsBehind-the-scenes accessToronto pop-up priority
How to earn
Ways to stack your $SAWHCEY
Every action earns. The more you engage, the more you unlock.
+50
Per bottle purchased
+25
Per product review
+15
Per friend referred
+10
Per social share
FAQ
Questions about the pass
Do I need a crypto wallet to participate?
No wallet needed to start earning tokens. You just need a Hawt Sawhcey account. When you're ready to upgrade to NFT holder status, we'll walk you through setting up a wallet step by step — it's easier than you think.
What is $SAWHCEY and is it real money?
$SAWHCEY is a branded loyalty token — think of it like a supercharged reward point that you actually own. It's not a tradeable investment, but it has real purchasing power inside the Hawt Sawhcey ecosystem.
When do NFT drops happen?
The Genesis NFT collection launches in Season 1. Pass holders get whitelist access before any public sale. Join the waitlist below to be first in line.
Can I earn tokens on past purchases?
Retroactive token rewards for past orders will be available for customers who create their Digital Pass account before the Season 1 cutoff date. Claim early to lock in your history.